May 2013
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A Closer Look At The New Portuguese Chronograph...
Not too long ago IWC announced the new Portuguese Chronograph Classic, an in-house flyback chronograph to augment the reference 3741 chronograph that so many people love. Although this year is the year of the Ingenieur family, the Portuguese Chronograph Classic is definitely worth a closer look.
The biggest development in the Portuguese Chronograph Classic is the use of the in-house caliber...
Go For (Triple) Gold At IWC's Boutiques
We’ve told you about the IWC Flagship Boutique New York City, and today we have a few special watches that you can only find at a handful of global boutiques (New York included). Here we have the Boutique Exclusive Edition collection, which includes a Portuguese Hand-Wound, a Big Pilot Perpetual Calendar and an Ingenieur Automatic, all rendered in beautiful red gold.
Not only have red and...
IWC's One Year Anniversary In New York City
It’s tough to believe, but it was only a year ago that IWC’s flagship boutique opened its doors on New York City’s Madison Avenue. In a short period of time the IWC boutique has become an anchor of the New York watch community.
Over the last year the Madison Avenue flagship has played host to a number of diverse events. These include collectors events drawing dedicated IWC...
April 2013
5 posts
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The Beijing International Film Festival And IWC
Last week we told you about IWC Schaffhausen’s new partnership with the Tribeca Film Festival in New York City. While the festival is still ongoing, with great success we might add, it’s not the only festival where you’ll find IWC playing a part.
The third Beijing International Film Festival begins this week, with IWC as a prominent sponsor. Continuing it’s long-standing...
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IWC At The Tribeca Film Festival
This year IWC kicks off a partnership with New York City’s Tribeca Film Festival. Two very special watches are highlights of the partnership, and here we’ll take a closer look.
Involvement with film is nothing new for IWC, but to celebrate the new partnership, the brand created a piece unique Portuguese Automatic that was auctioned at Antiquorum New York on April 10th. The platinum...
The Newest IWC Boutique Opens In The Eternal City
Last year we excitedly covered the opening of the new IWC boutique on New York’s Madison Avenue. It was an exciting occasion for any New York watch lover, and now those living in Rome have cause for celebration as well - IWC has just opened its latest boutique in the famous Piazza di Spagna.
This marks IWC’s first boutique opening in Italy, and it would be difficult to choose a...
March 2013
9 posts
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Changing Time
It’s that time of year - everyone is adjusting their clocks and watches to reflect summer time as the days get longer and longer. On March 30th, Schaffhausen will turn its clocks forward one hour, so we thought it appropriate this week to discuss a watch that is all about adjusting the time on the fly - the Pilot’s Watch Worldtimer.
The Pilot’s Watch Worldtimer starts with the...
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It's Finally (Balance) Spring Time
Well, it’s officially the first day of spring - though depending on where you live, it might not feel like it quite yet. To celebrate, we thought we would take a look at one of the most important parts of any watch, the balance spring.
Though it is tough to imagine, balance springs are a relatively recent invention in the history of timekeeping. The first balance spring was invented in...
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The Portuguese Yacht Club Chronograph "Laureus...
This week saw the 2013 Laureus World Sports Awards, the latest event held for the Laureus Foundation, one of the world’s leaders in harnessing the power of sport for social good. And, for the seventh year in a row, IWC has produced a limited edition watch to celebrate the Laureus Sport For Good Foundation, with some of the proceeds directly benefiting Laureaus’s amazing work.
The...
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Vintage Milestones - Collecting The Foundations Of...
When it comes to collecting vintage watches, there are as many perspectives and opinions as there are collectors themselves. But, one thing most can agree on is that milestones in a brand’s history or in the history of watchmaking in general are desirable pieces to have. Today we’ve got the watches that served as the foundations for IWC’s current families, all of which are...
February 2013
15 posts
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Introducing IWC Globetrotters: Beijing, Wang Luyan
A few months ago, IWC celebrated the opening of its Madison Avenue boutique by launching the online Globetrotter series of guides to New York City. Videos and articles from stylish, cultured men-about-town offer an insider’s look at the amazing city. Well today, in honor of the new Parkview Green Flagship Boutqiue, IWC continues the journey, launching Globetrotter: Beijing.
As you...
The Man On The Move - The Ingenieur Dual Time...
For the guy who is constantly getting on and off planes, crossing time zones like most people cross the street, nothing is as helpful as the right travel watch. And the IWC Schaffhausen Ingenieur Dual Time Titanium is just that watch.
Starting out with a 45mm Ingenieur case rendered in strong, lightweight titanium, this watch makes a bold statement without the weight you might expect from a...
Engineered for Love
Who says a watch brand engineered for men knows nothing of love? Love has inspired all of the IWC Schaffhausen watch families in some way or other. Consider IWC’s knowledge of magnetism, inextricably bound to the rough charm of our Ingenieur line.
Or in the words of pilot/philosopher/poet, Antoine de Saint Exupéry: “Life has taught us that love does not consist in gazing at each other, but in...
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A Cutting Edge Modern Classic - A Look At The...
While perpetual calendars tend to be very traditional, conservative watches, IWC Schaffhausen has always believed in pushing the complication forward both technically and stylistically. This year with the launch of the new Ingenieur family, we bring you the Ingenieur Perpetual Calendar Digital Date-Month, a new take on what a perpetual calendar can be.
Performance Engineering
You may...
IWC nominated for the Best Swiss Facebook Page...
Dear Fans,
Let’s take the pole position!
IWC Schaffhausen is proud to be nominated for the Best Swiss Facebook Page 2013.
To vote for us: follow the link below, scroll down to the IWC logo and like us.
Thank you for your support.
Best wishes from Schaffhausen
Link: http://www.beecom.ch/display/FCW/Award
Making The Case: Ingenieur Automatic AMG Black...
How much inspiration can be derived from a set of brakes? A glance at your own car might yield an answer of “not much”, but when IWC Schaffhausen takes a look at the carbon ceramic brake discs of an AMG Black Series vehicle, the answer turns into “quite a lot”. IWC has a history working with ceramic material (black zirconium in this case) that dates back more than 25 years....
January 2013
17 posts
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Looking Back on the 2013 SIHH
Forgive any mistakes, this blog entry is being written by a very jet-lagged watch journalist in the wee hours of the morning. Yes, we’re back in the U.S. after a busy week in Geneva at the Salon International Haute Horlogerie. Time to download some end-of-show impressions while they’re still fresh in mind.
It really was no secret that IWC Schaffhausen would make 2013 the Year of the Ingenieur....
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Hands-On With Some of the New Ingenieurs
It’s one thing to look at stylized press photos of new timepieces but it’s quite another to get your hands on them, strap them on your wrist and examine them up close. This week, we were lucky enough to spend some quality time with the new Ingenieur collection from IWC Schaffhausen and managed to snap some photos of them.
We’ve been posting “wrist shots” on Twitter and Instagram this week and...
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Night Driving
Canapés served out of mechanics’ tool boxes, remote controlled race cars, stacks of racing slicks and all the new Ingenieurs greeted guests at the IWC Race Night in the Palexpo Halle 1 last night. But that was only the beginning. By night’s end, we’d been treated to the sounds of Kevin Spacey’s hilarious celebrity impressions, the (incredibly loud) scream of a Formula One™ Mercedes AMG race car as...
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A First Look at the SIHH Booth
By now, IWC Schaffhausen’s booths at SIHH are legendary. Last year’s full-size, life-like recreation of an aircraft carrier flight deck, complete with flight simulator, conning tower and cans of cold Budweiser was the place to be. What could they possibly do to top that? How about a high tech race car technical workshop, complete with Mercedes racing cars from past and present, disassembled...
