December 2011
5 posts
24 tags
A Year Of Portofino At IWC
2011 marked a very special collaboration for IWC Schaffhausen- and what became the biggest launch in our history: Portofino – as shot by the great Peter Lindbergh. Portofino is a famous Italian village, known for its picturesque colorful houses and fishing boats rocking softly on the sea. It has been a jet-set destination for decades, beloved by the likes of Elizabeth Taylor and Richard Burton,...
Dec 22nd
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3 tags
A special watch dedicated to a special car →
In 1997 IWC produced a special edition in collaboration with the Swedish car manufacturer Saab, the IWC Pilot`s Watch Mark XII “Mellow Yellow”.  Today it has become a true collector`s item and it features several great details which distinct it from similar models. Now one of our favorite watch blogs Monochrome wrote a fascinating article about this fantastic and rare timepiece.  Click on the...
Dec 15th
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IWC's Best Wishes for Azzam
Hello to all IWCs sailing fans: Today, we pick up the Volvo Ocean Race in Capetown, South Africa. Here IWC’s own Azzam -helmed by the Abu Dhabi Racing Team- rejoins the group for the next leg of competition. In days past, as ships left port, coins were thrown into the sea. This paid homage to Neptune, god of the seas, as a gesture for a safe voyage, because saying “good luck” was...
Dec 9th
6 tags
Dec 6th
10 notes
11 tags
The Life of Your Watch: Customer After Sales...
At a recent conference of their global editors and executives, the publisher of Esquire Magazine in Latin America was quoted as saying: “We need to encourage men to use their free time in an elegant manner.”  It is with this in mind that this week’s look into the IWC lifestyle focuses on what takes place to keep your IWC timepiece functioning perfectly, the Customer After Sales...
Dec 1st
9 notes